PIM & DAM Implementation for a multi-brand product manufacturing company

PIM & DAM Implementation for a multi-brand product manufacturing company

The client was facing issues in managing its products and orders due to the lack of a proper system or tool. To address this, Pimcore Gold partner SyncrasyTech was brought in to streamline business operations and workflows. By implementing PIM and DAM systems, Syncrasy Tech helped the company optimize its B2B operations, allowing for smooth order and product creation, data enrichment, and digital asset management.

The customized PIM & DAM systems catered to various functional requirements such as product details, pricing, categories, localization, collections, custom bulk import, custom export of the Product catalog and more.

About the Client

The Client is based in Europe and is widely known for manufacturing, importing, and distributing over 6,000 products with various variants. They add approximately 1,000 new products each year. The company offers services to more than 22 global brands in the textiles, shoes, and hardware industries.

The Challenge

Client was facing significant business challenges due to the complex nature of its manufacturing and distribution processes, which were managed using excel sheets and emails. The utilization of numerous excel sheets for managing products, collections/catalogs, and order information, along with storing images and files on Dropbox, resulted in a disconnected scattered system that became progressively more challenging to handle.

As a result, this manual approach led to inconvenience and increased time consumption when adding product information to Excel files for orders. It also raised significant chances of human error.

Additionally, the lack of automation required significant effort to maintain and transfer information across various departments, leading to the slow execution of all business activities. The requirements needed an automated solution to address these challenges to streamline its processes and reduce the risks associated with manual management.


The Solution

To address the complex business challenges faced by our client, We have developed a custom Pimcore solution. The solution included Product Information Management (PIM) and Digital Asset Management (DAM) systems, offering a streamlined and automated approach to product and order management.

Furthermore, the digital assets are saved on the AWS-S3 bucket and can be accessed in a folder structure in the Pimcore. The assets stored on Dropbox were also imported into Pimcore and assigned to the respective products so that the team could map assets accurately. With these features, the company’s team can now easily manage their products and orders, saving significant time and effort. The solution allows for greater accuracy and efficiency which reduces the chances of human error and streamlined processes across various departments.


The Result

Implementing Product Information Management (PIM) and Digital Asset Management (DAM) systems proved to be a game-changer for the company. The custom Pimcore solution resulted in a fully automated business process that streamlined the management of products and orders.

As a result, our client experienced a significant increase in productivity and efficiency, reducing the product time-to-market. The system also successfully reduced the chances of human error, improving the accuracy of processes and boosting the company’s return on investment (ROI).

The solution allowed efficient management of the entire product lifecycle, including product pricing, localization, collections, and order management. By implementing Pimcore PIM and DAM systems, our client's in-house team was able to transfer data seamlessly, saving a significant amount of time and effort. The optimized data import and export features streamlined the entire business process, delivering its promise of automation and enhanced productivity. As a result, the company experienced notable improvements in efficiency, accuracy, and return on investment (ROI).

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